Enter my girl, Klairkia and her single "Material Girl" - now available for download on iTunes and Amazon.com. Of course I want you all to support her rising artistry, but I first want to paint you a picture ...
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It’s time to go out with your "girls" (meant in more ways than one). You’re preparing to head out to your favorite club but are waiting for everyone to arrive … To help you prepare you go to your track list and press play. No longer are you in your living room. You've been taken to a different location of the same comfort but haven’t quite figured out where. For the moment, it doesn't matter, so you just close your eyes.
You open your eyes to realize you’re standing in the middle of the dance floor with your FIERCEST pose! Sporadic flashes of light cascade upon you, swathing your skin in multi-colored hypnotic beams. Bass line. All eyes fall upon you.
“Gucci Prada Fendi Dior…”
You close your eyes again and just sway. You barely move but no one can take their eyes off you. The beat drops and everyone goes crazy. Everyone wants to be close to you because you are the “wo-man-uh.”
Teaser directed by Andrew Fennell
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Where Destiny's Child's "Independent Women" left off, "Material Girl" runs with the baton - bringing it's lyrics into an ever-evolving era of women's empowerment. Blending what's done well in today's music - a catchy hook and a hot underlying beat - and including the idea that a dance track actually makes you want to DANCE, the song is a hit! Remember when the dance clubs used to be less about paying a cover charge just to stand around looking "cute" or showing off your new `fit and more about going to "get yo' life" on the dance floor? This song can take you back to that place.
It takes you somewhere to the end of the 70's and into the beginning of the 80's where music evoked a feeling and moreso an urge to get up and move. Of course, the song isn't simply for the ladies. It can (and likely WILL) be an IMMEDIATE hit within the gay scene - likely moreso within the African American subset (of course this isn't limited to this group). Consider when the underground gay "ballroom" scene was ushered into the mainstream. This song is definitely within the same vein. You can see the boys twirl and dip into a "death drop" with facets of the song being reminiscent of Madonna's "Vogue."
The old dance floor. The place where any and everyone would move their butts ... to any and every thing ... because it ALL was meant to just make you get up and DANCE! Guys didn't care about looking "cool" and the ladies didn't care about sweating out their hair. Those were the days!
Those who do NOT like this song are likely a part of the brainwashed music fans of today with an expectation of the "assembly line" approach to today's music. There is less of a discerning view on what's listened to because it's actually a good song or of quality and more of an unabashed disgust toward anything different than the bubble gum reproduction we hear all too often today. It's like there's some sort of club for music artists nowadays and anything that's different is vehemently rebuked for going against the grain.
Don't get me wrong, not everyone will like this song; however, those who do not will likely fit within the group described above. Klairkia and producer, Divine Young, teamed up to give us everything we (should) want and nothing we do (should) not! It's a must listen!! Download it now!!
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